Telcos face a real dilemma when it comes to serving their enterprise customers: the space “beyond connectivity” is where the opportunity is, but it’s also more complex, and is precisely where enterprise customers want simplicity and speed. Programmable networks are just the beginning.

Itential is a company with a solution to the problem, promising ambitious growth-focused telcos a way to tap into a giant market of new services that enterprises are all up for.

We take a look at the Itential proposition in this profile, and the company’s distinctive market positioning.